Official destination merchandise for cities and regions

A destination brand needs products as well as a logo. We design official merchandise lines for city brands, DMOs and regional tourism boards — brand-book compliant, produced in the EU, supplied to visitor centres and partner shops.

Brand bookcompliant design
Range bookfor partner shops
100 pcsper design
EUproduction

What tourism boards ask us to solve

The official line

Merchandise that carries the destination brand correctly: colours, logo rules, tone of voice — on magnets, textiles, paper and gifts.

Supplying partner shops

A range book and a price list so local shops can order the official products through you or directly from us at agreed terms.

Event and campaign collections

Capital-of-culture years, anniversaries, festivals, sports events — dated collections with firm deadlines.

Local production and sustainability

EU production, FSC and organic materials, documented for public reporting; local artists can be commissioned.

Public procurement

Quotes and documentation in tender format, framework agreements, 30-day terms.

A destination mascot

Designed as a character, produced as plush, pins and textiles — and as a costume through mascotiq.eu.

What you get

  • Merchandise designed within your brand book
  • A range book and price list for partner shops
  • Minimums from 100 pieces per design; framework agreements for the season
  • Event and anniversary collections on fixed dates
  • EU production with sustainability documentation
  • Tender-format quotes and 30-day terms
  • Destination mascot design and production
  • Consolidated deliveries to visitor centres and partners

How a destination line runs

  1. 1

    Brand brief

    Brand book, target markets, channels, budget frame.

    day 0
  2. 2

    Concept

    Range concept, mock-ups, pricing model for partners.

    1–2 weeks
  3. 3

    Approval & samples

    Stakeholder approval, physical samples.

    2–3 weeks
  4. 4

    Production

    3–8 weeks.

  5. 5

    Roll-out

    Deliveries to visitor centres; partner ordering opens.

    2–5 days

Frequently asked questions

Can partner shops order directly from you?

Yes, under terms you set — fixed range, fixed prices, your approval of each new shop if you wish.

Can you work with a local artist?

Yes. We adapt the artist's work to products and handle production; the artist keeps credit on the packaging.

Do you respond to tenders?

Yes, in EN, DE and PL, with references and certificates.

Tell us where you sell. We will show what sells there.

Send the name of your shop or attraction and a logo. You get a product proposal with mock-ups and prices within two working days.

Request a quote

Tell us what you sell and where. We come back with a product proposal, mock-ups and a price per piece.

  • Reply on working days, usually within a few hours
  • Mock-ups with your landmark before you order
  • Written price within 2 working days

Prefer email? corp@souveniq.eu · WhatsApp